Risk assessment of trade activity of retail companies in Bulgaria
Abstract
In today's competitive and dynamic economic world, companies are forced to be more innovative in order to maintain their positions in the market and to create additional value for their users and stakeholders. Risk is inevitably presented in all business operations and risk assessment and management is of great importance for the efficiency of the enterprise's financial and economic activity. The retail industry and trade activity are constantly exposed to challenges coming from reforms in the sector, the digitalization and the ongoing impact of the Covid-19. One of the most famous methods of risk assessment is the method of Altman whose application is to be examined on the retail companies operating on the Bulgarian market.
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